Shandong Guogang deeply participated in the first China Hardware Brands Going Global Conference, building a "bridge of empowerment" for brand going global with practical work

On October 11, the "First China Hardware Brand Overseas Expansion Conference & Global Supply-Demand Resources Precision Matching Conference" officially opened at the Shanghai New International Expo Centre. As a core supporting event of the 2025 China International Hardware Show (CIHS), the conference was hosted by the China Hardware Association, and jointly organized by the Sino-Africa Bridge Cross-border Trade Service Platform, the Sino-Africa Economic and Trade Research Institute of Zhejiang Gongshang University, and the Yuyao Hardware Products Association. Responding actively to the group's strategic deployment of supporting industrial global expansion, the Shanghai Branch of Shandong Guogang Commercial Group participated deeply in the entire conference agenda, proactively immersed itself in the wave of international exchange within the hardware industry, and practically fulfilled the company's responsibility to serve industrial development.

Two major landmark achievements were unveiled simultaneously during the conference, injecting a "strong boost" into the overseas expansion of Chinese hardware brands: the official release of the "Action Declaration for High-Quality Overseas Expansion of Chinese Hardware Brands," which charted the course for high-quality industrial expansion; and the launch of the "Chinese Hardware Brands Africa Expansion Alliance," focusing on integrated whole-chain resource consolidation — coordinating core segments such as R&D, manufacturing, logistics, after-sales service, finance, and legal affairs. The alliance plans to jointly establish digital overseas warehouses, cloud exhibition centers, and intelligent after-sales service systems. Through this industrial chain collaborative expansion model, it will provide "one-stop" solutions for Chinese hardware companies to deeply cultivate the African market, precisely addressing the core pain points of "fragmented resources and service gaps" in overseas expansion. Employees of Shandong Guogang Commercial Group's Shanghai Branch participated fully in the discussions surrounding these achievements, gaining a profound understanding of the new trends in industrial global expansion and laying a cognitive foundation for the group's subsequent connection with overseas resources.

The concurrently held Global Supply-Demand Resources Precision Matching Conference featured notable highlights, innovatively adopting a "one-to-many" intelligent matching mechanism. It attracted over 150 international buyers from more than 20 countries and regions, including Saudi Arabia, Egypt, Jordan, Nigeria, and South Africa. Through efficient on-site matching, the intended cooperation amount exceeded USD 80 million, injecting strong momentum for Chinese hardware enterprises to expand into international markets. In this segment, the Shanghai Branch team of Shandong Guogang demonstrated professional industry insight and supply-demand matching capabilities. They engaged in in-depth communication and practical negotiations with domestic and international companies core topics such as product-technical adaptation,and localization service cooperation, successfully establishing diversified international cooperation bridges. This not provided strong support for the practical implementation of the conference's matching outcomes but also accumulated high-quality customer resources and cooperative channels for the group's subsequent international business layout.

The successful hosting of this conference not only established a high-level dialogue and resource integration platform for the overseas expansion of Chinese hardware brands but also, with its core focus on "practical matching and achieving results," propelled industrial cooperation from "consensus" to "practice." It marks a solid and crucial step in the strategic transformation of China's hardware industry from "manufacturing" to "brand" and "value," opening new tracks and contributing new pathways for the collaborative development of the global hardware industry. In the future, Shandong Guogang Commercial Group will leverage this conference as an important strategic opportunity to continuously deepen precision connections with high-quality global hardware industry resources, further expanding cooperation fields and enhancing cooperation effectiveness. Relying on its mature resource integration capabilities, professional service system, and global vision, Shandong Guogang will continue to focus on advantageous industries like hardware, fully empowering Chinese hardware brands to establish differentiated competitive advantages in the international market and achieve higher-quality development, persistently contributing "Guogang Strength" to promoting the internationalization process of China's hardware industry.